Questions about GEO and about us.
Is your question not listed? Email it to us or request the free analysis and we will discuss it along with the report.
What is GEO?
GEO stands for Generative Engine Optimization: making sure AI search engines such as ChatGPT, Perplexity and Google AI Overviews know, trust and mention your business in their answer. With SEO you work towards a place in the list of links; with GEO towards a mention in the answer itself.
Is the analysis really free?
Yes. You get the full report as a PDF, with your score and your biggest issues, even if you do nothing further with us. We do this because the report speaks for itself.
What does GEO cost at het geobureau?
The analysis is free. After that, you choose a monthly package: Measurement costs € 149 per month, Starter € 690 per month and Growth € 1.490 per month. In Starter and Growth, the fix for what holds AI back is included in the first month. All amounts excl. VAT, three-month minimum, cancellable monthly after that.
How quickly will I see results?
You will see technical fixes reflected in your score within a few weeks. A mention in AI answers usually takes a few months, because AI search engines only reread your site and the sites that write about you over time. That is why we measure every month and show you the difference.
Which SMEs is this for? Here's who.
For Belgian SMEs that already invest in marketing: their own site, a recognisable brand, competition in the region and a team. For anyone without a proper site yet, het designbureau is the first step.
Does GEO replace my SEO?
No, GEO builds on your SEO. Much of what AI search engines need (speed, clear structure, structured data) also helps in Google. Your existing SEO stays in place and gets stronger.
How do you measure whether it works?
With a score out of 100 per component, every month again. We also test real customer questions in ChatGPT, Perplexity and Google and check whether your business appears in the answer, alongside three competitors from your region.
Can I do this myself?
Part of it, yes: adjusting your robots.txt and writing a llms.txt are not rocket science. Rewriting copy so AI cites it and building mentions take time and expertise. Our blog explains how it works, so you can decide for yourself.
Can I cancel the monthly package?
Yes. After the first three months, every package is cancellable monthly. Those three months are needed because AI search engines only re-read your site after a few weeks. Every month you see in the report what has shifted.
Do you only work in Ghent?
We work from Ghent, Belgium, in English and Dutch. GEO work happens online; the monthly call takes place on your screen.
How visible is your SME in AI?
Enter your website and your details. You get the report free of charge, even if you do nothing further with us.